Can you really send 1000's of E-mails without SPAM?

There can be little doubt that E-mail marketing is the single most powerful advertising medium available to Internet marketers. It has the following benefits:

	•	There is no charge for sending E-mail advertisements.

	•	You are not limited in length of message or its formatting

	•	You are able to choose your target precisely (no shotgun here!)

	•	You are in complete control of timing and delivery

	•	You can mail follow-up messages if necessary and appropriate

There are really two main tricks to being successful with E-mail marketing:

1. Send only to people who have agreed to receive your message
2. Send to people who will most likely be interested in READING your message

Do anything less than the above and you will be accused of SPAM. This is a slang term for what is technically called UCE (Unsolicited Commercial E-mail)

Unfortunately, SPAM is often in the eye of the beholder! We have had several complaints of one or more of our Autoresponders SPAMMING. Since Autoresponders only reply to incoming E-mail this is hardly SPAM. Provided that we have not 'tricked' someone into providing us with their e-mail address, something that we would not deliberately do, since we want happy, not disgruntled customers, it is really hard to understand how this accusation happens!

On the other hand, our autoresponder are constantly bombarded with 'junk' solicitations when the addresses are 'harvested' from our web pages.
So how can you send e-mails without spamming?

1. Use Opt-In or 'Safelists'
There are many places on the Internet where you can sign up with groups and in return for receiving the group's messages, you can periodically post your own. As you join more and more lists, however, it is hard to manage and incoming mail becomes
horrendous. With all the automatic posting bulk mailing software, FREE safe or opt-in lists have become virtually useless. The sheer volume of messages makes it very difficult for your message to stand out.

For the same reason that Paid Classifieds usually bring better response, so paid opt-in lists are more effective than FREE ones. Of course, there are literally hundreds, if not thousands to choose from. Here are our favorites

i) Webstar Safelists : Probably the most sophisticated mailing system. There are a total of 20 lists, 19 of which you can choose to mail to every day. There is a one-time cost of $37 to join. If you join through Ad-Universe (mentioned in our Other Tools Section), you get a 25% discount. You do not have to download the addresses, you mail right from the site.

ii) Income2U : This one is still relatively new and provides great response every time we post. Currently 2200+ members. We have already recouped our annual fee in sign-ups for our featured programs. Commissions are a bonus here!

iii) ProList: Owned and operated by Jim Vigilante, a well known, and respected Internet figure, this optin list offers real value. If you join this one, you get FREE membership to EZMonee below ( a $12 freebie). Jim has lots of other added values in his program. This one is highly recommended

iv) EZmonee - A brand new list. These are always attractive because the newer members tend to be more responsive than long-standing members. Very inexpensive to join (just $12). It comes FREE bundled with ProList above.

v) AdsThatPay - This one is a little different. It costs a dollar a month. You must have an e-Gold account to join. You send 10c every month to your 10 upline and all your downline send you 10c. We have participated since the inception of the program and are still paying and receiving. You will only continue if you see the value in the list. Truly, Pay-For-Performance. The link above will mail you instructions to join

By joining all of these five groups, you will be sending E-mails to at least 6,000 prospects each and every day.

2. Join Targeted Interest Groups
There are many different sites offering access to many different lists, groups and clubs. By far the most prolific and well-organized is Yahoo Groups. Go to their site and pick a few that are in line with your business. Set up a new E-mail address for the groups. Pick groups that have at least 100 members and that allow general membership to post. Moderated lists are often better than totally open, since you can be sure that posts are on topic. Once you have joined your chosen list. Set up a Group within Group Mail Pro so that you can post to the groups all at once. Don't join more than a dozen or so. This should give you a couple of thousand more prospects to post to.

3. Collect from other Paid Services
Remember, our main purpose for joining the PRO program of FFANET, MyEBizPage and MDFFA was to collect fresh daily leads. These three networks alone will generate about 2,000 a day. I always send twice to FFANET and MyEBizPage once the day after receiving the list and once on the weekend to the previous week's entire database. This usually results in another 7,500 mailings.

4. Collect your own list from Autoresponders
Remember, your Autoresponders have a dual purpose. (You did join MSC-PRO PLUS didn't you?). They not only send out follow-up messages for the tool or opportunity that you advertised but they also build a database of prospects for any other offer you may have. You should only mail additionally to these prospects once a week, but you soon have a large 'warm list'

If you join all or most of the Programs and Lists shown above, you will be able to mail daily to over 12,000 prospects without risk of SPAM complaints.

Group Mail Pro E-mailing Software:
By now, you are probably saying to yourself, "How am I going to mail to 10,000 prospects, every day?!". The answer comes in the form of an inexpensive piece of software that will make the whole process painless. Group Mail, from Aureate comes in three versions. There is a FREE version, but this won't be much use since it only mails to a maximum of 100 prospects per mailing. The intermediate version, Group Mail Plus, at just $49.95 is absolutely perfect for our needs. It will manage your lists with ease. You can just paste into the program from the windows clipboard and using bulk send mode, it will mail to 6,500 prospects in just under 30 minutes (on our system - Pentium III 500 with cable modem). There are many additional features and free add-ons that will allow you to extend the functionality of this software. You cannot hope to effectively conduct and manage your E-mail campaigns without it.

Important Caution: Don't send more often than the group allows, (usually once a day but it can vary). Don't send exactly the same message day in and day out. This is the sign of a newbie. You can promote the same opportunity or business tool, but change the headline and body text. You can even change the Message headers if you are using GROUP MAIL PRO.

Pro Secret: You can keep notepad header files for each list's disclaimer notice. If you are using the list's own mailing system (e.g. Webstars), they automatically include the disclaimer. You do not need to add it. It will only be needless duplication.

Pro Secret: If you are not marketing full-time, you may not be able to spend an hour or two every day. This is not critical. You can amass your lists and mail once every two or three days. Our experience shows us that these are the best times to get heavy responses. Friday Eve thru Sunday Eve is most active time for On-line Marketers. Weekdays evenings 7 PM thru 1 AM EST are busiest times.

Pro Secret: Set up a daily to-do list in your contact manager. Set up mailings as recurring tasks and note daily, which offer you sent to which list. If you do this, you will avoid 'SPAMMING' any list by constant repetition of the same message.

STEP 5 To Do List:

What: Get Group Mail Pro
How: This is an absolute must have to be able to manage lists and bulk send E-mails. For just $49.95 it's a bargain.

What: Join Safelists i) thru v) above
How: Remember, you need to have at least 12,000 prospects a day to have sufficient momentum in your campaign.

What: Find and join some suitable Yahoo interest groups
How: Just follow the link supplied and use the 'search' function

What: Set up a promotion schedule in your contact manager program
How: Set each posting up as a daily, weekly or monthly recurring appointment.

Now start your Promotion engine and 'just do it!'

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